![]() ![]() Indeed, Gurman says the company is "racing to catch up with Google and OpenAI" in the generative AI space, and with few major iPhone 16 hardware advances on the cards next year, the stakes are even higher. We may also see auto-generated Apple Music playlists and integration with productivity apps like Pages and Keynote, such as AI-assisted writing and slide deck creation.Īpple is said to be on course to spend $1 billion per year on AI research, with some of the company's biggest executive names overseeing development. According to the leaker Apple is relying on large-language models (LLMs) to completely revamp Siri and make it the "ultimate virtual assistant" and "Apple's most powerful killer AI app."Īpple is reportedly working on revamped interaction between Siri and the Messages app, enabling users to field complex questions and auto-complete sentences more effectively, according to Gurman. ![]() While little is known about the specifics, many of the changes are believed to involve generative AI, including a smarter version of Siri that takes the virtual assistant's integration with the operating systems to a new level. That's according to the latest information relayed by Bloomberg reporter Mark Gurman. Apple internally believes its iOS 18, macOS 15, watchOS 11, and tvOS 18 updates next year will be "ambitious and compelling," thanks to major new software features and designs in the works for iPhone, iPad, Apple Watch, Apple TV, and Mac. ![]()
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